Live

AQF-aligned evidence.
Ready when partners ask.

The UK Agent Quality Framework brings the National Code's five standards into a shared quality framework for education agents. The operational challenge is keeping the evidence behind your own policies organised and reviewable.

AdmitOps maps 30 configurable operational checks to those standards, surfaces potential evidence gaps and prepares supporting reports. It supports your process; it does not certify compliance or replace professional advice.

See a sample report → The five standards
WHAT YOU GET
📋
Quarterly self-assessment report
Generated every 90 days, structured against all five standards, showing pass or flag status for every check with the evidence referenced.
🏛
University evidence pack
One click produces a PDF for a specific university relationship, showing every AQF check relevant to that partnership.
🚨
Real-time control alerts
A counsellor without recorded current certification, an unsigned student agreement or a shortlist outside your configured policy — flagged for human review.
🔐
Hard gates where they matter
No application can be submitted without a signed student agreement on file. Some rules should not be a warning you can dismiss.
Why this became urgent

Universities stopped taking
your word for it.

📑
Partners now ask for evidence

University compliance teams increasingly request documentation before renewing an agreement. "We follow the Code" is no longer a sufficient answer, and reconstructing a year of evidence retrospectively is close to impossible.

🔗
Sub-agents are your liability

The Code holds you responsible for the sub-agents acting in your name. If one is undeclared or uncertified, that is your breach, not theirs — and most agencies have no register of who is actually working under them.

⚖️
The commission-bias question

Standard 3 requires a genuine range of institutions per student profile. If most of your shortlists concentrate on one or two high-commission partners, that pattern is visible in your own data — better that you see it first.

National Code of Ethical Practice for Education Agents

Five standards.
Thirty checks. Clearly mapped.

Each standard is mapped to configurable operational checks that can run against your authorised records. The checks combine framework evidence, internal policy and workflow controls; they are not legal determinations.

Professional governance, conduct, conflicts of interest, sub-agent transparency and marketing approvals.
  • 1.1 Professional conduct records — staff training logs maintained, counsellor certification tracked with automatic expiry checks.
  • 1.2 Conflicts of interest declared — commission relationships disclosed to students and providers, with bias monitoring on shortlists.
  • 1.3 Sub-agent relationships audited — every sub-agent registered, declared to providers, and checked for current certification.
  • 1.4 Only contracted universities promoted — shortlists and marketing cross-checked against your contracted institution list.
  • 1.5 Company registration displayed — advisory flag if your registration number is missing from your profile.
  • 1.6 Marketing approvals obtained — any campaign referencing a university without a recorded approval date is flagged before it sends.
Fee transparency, signed student agreements, complaints handling, fraud prevention and the prohibition on provider hopping.
  • 2.1 Code acknowledged by all counselling staff — recorded per counsellor before they are assigned a UK-bound student.
  • 2.2 Fee structure in a signed agreement — whether fees are commission-based or student-pays, stated in writing before work begins.
  • 2.3 No unfair incentives or poaching — campaign content screened for competitor comparisons and inducements.
  • 2.4 Formal complaints process active — any complaint open more than 14 days without an update is flagged.
  • 2.5 Signed agreement on file for every student — a hard gate: no application submits without one.
  • 2.6 No misleading accreditation claims — flags phrasing like "accredited by the British Council" where the accurate claim is certified counsellors.
  • 2.7 Student and provider feedback monitored — a per-university feedback log feeding the quarterly report.
  • 2.8 Fraud identification in place — document authenticity checks cross-validate against known fraud patterns before submission.
  • 2.9 No provider hopping for commission — flags any post-offer institution change within an intake to a same or lower level provider.
Impartial recommendations, honest marketing, no false endorsement, and fee and refund transparency.
  • 3.1 A genuine range of providers shown — applies a configurable internal concentration threshold to prompt human review; the example 70% threshold is not prescribed by the Code.
  • 3.2 No false official endorsement — flags UKVI or Home Office marks used in a way that implies endorsement you do not have.
  • 3.3 No false contractual relationship claimed — cross-checks marketed partnerships against your recorded contracts.
  • 3.4 Honest, targeted marketing — campaign content pre-screened before send, with an approval log kept as evidence.
  • 3.5 Fee and refund transparency — flags if no refund policy document is on file against your agency profile.
Realistic advice, pastoral care, non-discrimination, student rights explained, and data confidentiality.
  • 4.1 Realistic advice per profile — records the counsellor-approved shortlist rationale, assumptions and relevant student risk factors as supporting evidence.
  • 4.2 No discrimination in support — flags if no equality and diversity policy is on file.
  • 4.3 Student best interests upheld — flags any post-offer institution change without documented student consent.
  • 4.4 Non-genuine providers flagged to students — blacklist and quality-concern checks run against every shortlist.
  • 4.5 Under-18 guardian consent — flags any under-18 student without a guardian consent record before any application is submitted.
  • 4.6 Rights and responsibilities explained — visa work rules, part-time limits and the complaints process confirmed at pre-application stage.
  • 4.7 Personal data kept confidential — GDPR and UK DPA 2018 handling, with the full data-protection log referenced as evidence.
UK knowledge training, counsellor certification, and regular institutional briefings per contracted university.
  • 5.1 UK legislation understood — knowledge training completion tracked per counsellor as the evidence record.
  • 5.2 UK knowledge badge held by every counsellor — a hard gate: an uncertified or expired counsellor cannot be assigned a UK-bound student, with a renewal alert 60 days out.
  • 5.3 Institutional training per contracted university — flags any contracted university with no training logged in the past 365 days.
The documents

Three outputs.
One for every audience.

Every 90 days
Quarterly self-assessment

Structured against all five standards, showing status for each of the 30 configured checks, the evidence referenced and recommended follow-up. It can support — but does not by itself satisfy — a partner evidence request.

On demand
University evidence pack

A PDF generated per university relationship, showing every AQF check relevant to that specific partnership — marketing approvals, training logs, application history, shortlist balance. Produced in one click when their compliance team emails you.

Real time
Real-time control alerts

Notifications when a configured check needs attention: an expiring counsellor certification, an under-18 record without captured consent, or a student agreement missing before submission.

An honest limit: some checks are advisory rather than automatic. We can flag that your company registration number is missing from your profile, but we cannot verify what is live on your public website. Where a check is advisory, the report says so — we would rather you knew which parts still need a human than believe you have coverage you don't.
In practice

What this looks like day to day

01
Nothing changes in your workflow

Checks run against data AdmitOps already holds — student records, applications, counsellor assignments, campaign sends. There is no separate compliance form to fill in.

02
Potential gaps surface early

A counsellor's certification expiring in 60 days is a calendar problem. Discovering it during a partner review is a commercial one. AdmitOps flags the record for your team to assess.

03
Two checks are hard gates

No application submits without a signed student agreement, and no uncertified counsellor gets assigned a UK-bound student. Everything else is a flag you can act on or accept.

04
The report writes itself

Every 90 days the self-assessment is generated and filed. When a partner asks, you send a document rather than starting a project.

To be clear about what this is: AdmitOps gives you monitoring, evidence and an audit trail against the Code. It is not a certification, and we are not a regulator — nobody can sell you AQF compliance as a product. What we can do is make your compliance demonstrable instead of assumed.

See a sample
self-assessment report.

We'll walk you through a sample quarterly report on demo data, then map the 30 configurable checks to your current process so you can see where supporting evidence may be missing.

Book a demo → See pricing